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1. Parties: Identification of the service provider (digital marketing agency) and the client, including full legal names, addresses, and registration details
2. Background: Context of the agreement and brief description of the parties' business relationship
3. Definitions: Key terms used throughout the agreement, including technical digital marketing terminology
4. Scope of Services: Detailed description of digital marketing services to be provided, including specific platforms and channels
5. Service Provider Obligations: Specific responsibilities of the digital marketing agency, including deliverables, reporting, and performance standards
6. Client Obligations: Client's responsibilities, including provision of materials, approvals, and access to necessary accounts
7. Fees and Payment Terms: Pricing structure, payment schedule, and billing procedures
8. Intellectual Property Rights: Ownership and usage rights of marketing materials, content, and campaign assets
9. Data Protection and Privacy: Compliance with Saudi Arabian data protection laws and handling of personal information
10. Confidentiality: Protection of confidential information and trade secrets
11. Term and Termination: Duration of agreement and circumstances for termination
12. Governing Law and Jurisdiction: Application of Saudi Arabian law and dispute resolution procedures
1. Performance Metrics and KPIs: Specific metrics and performance indicators for measuring campaign success - include when the agreement involves performance-based compensation
2. Social Media Management: Specific terms for social media account management and content creation - include when social media services are part of the scope
3. Content Creation and Approval Process: Detailed process for content creation and client approval - include for content-heavy campaigns
4. Third-Party Platforms: Terms relating to use of third-party marketing platforms and tools - include when specific platforms are crucial to service delivery
5. Compliance with Islamic Principles: Specific provisions ensuring marketing content complies with Islamic law - include for campaigns targeting religious or conservative audiences
6. Agency-Client Communication: Communication protocols and reporting structures - include for complex projects requiring regular interaction
7. Crisis Management: Procedures for handling digital marketing crises or negative publicity - include for high-profile campaigns
8. Non-Compete and Non-Solicitation: Restrictions on competitive activities - include when protecting market position is crucial
1. Schedule A - Service Specifications: Detailed breakdown of digital marketing services, platforms, and deliverables
2. Schedule B - Fee Structure: Detailed pricing, payment terms, and any performance-based bonuses
3. Schedule C - Campaign Timeline: Project timeline, milestones, and delivery dates
4. Schedule D - Approved Platforms and Tools: List of approved marketing platforms, tools, and technologies
5. Schedule E - Reporting Templates: Templates and formats for regular performance reporting
6. Appendix 1 - Brand Guidelines: Client's branding requirements and guidelines
7. Appendix 2 - Compliance Checklist: Checklist ensuring compliance with Saudi regulations and platform policies
8. Appendix 3 - Key Personnel: List of key team members and their roles in service delivery
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